Blog Your Videoscribe
SEO Tools to Get Your You Tube Channel off the Ground
SEO for YouTube becomes more and more important every day. Why? Because videos are the most popular content on the web and the "home" of online videos is YouTube. This social network, born in [...]
How to build your own brand with video presentations
To make him known, a brand has to tell its own storyin a clear and atractive way. Public needs to feel close to the company and to his values to trust it. Branding must aim [...]
How videos can save you from Google’s new algorithm
On June 2, 2019, for the first time in its history, Google announced a new major update of its algorithm. The Core Update had some major implications in search results, especially in Anglo-Saxon countries, [...]
New 2019 in Facebook algorithm: it rewards quality videos
>To build a really effective social strategy you can't do without focusing on videos.Videos represent, in fact, the most appreciated and shared content on social networks.Video marketing is the safest way to reach your audience, [...]
Buyer Journey Stage
As we saw in another article, digital technologies have changed the relation between brand and customer. In the past corporate communication the focus was on the product. New channels opened with the web and [...]
Video Book Reviews
Promoting the publication of a new book on the web often leads to the use of classic standard channels: press office, social media, community, etc. However, there is a new possibility that allows you [...]
Discovering the Buyer Journey
When you plan your marketing strategy you must always have your ultimate goal clear in mind. Let's be honest: no matter what your business is, the goal is getting public's attention to buying. To [...]
Storytelling and Animated Videos: unity is strenght
The extreme versatility of animated videos makes them so effective, particular and personalizable. Their narrative power can be employed for various aim, not only for presenting a company or a product. It exists a [...]